LOS ANGELES, CA – DECEMBER 17: “Outstanding” poses in the press room during the 2nd Annual Children and Families Emmy Awards Ceremony held at the Westin Bonaventure Hotel & Suites on December 17, 2023 in Los Angeles. Tabitha Brown, California Host Award Winner. (Photo by Emma McIntyre/Getty Images)
Tabitha Brown is expanding the world of children's programming at Tab Time. Business dominance never diminishes.
The beloved lifestyle mogul recently announced the launch of her all-new children's book series, Tab Time World app, following the huge success of her YouTube Kids series, Tab Time.
“Every day, people ask me for more Tub Time, and now I'm excited to share new ways families can experience Tub Time together,” Brown told ESSENCE in a statement. “The Tab Time World app is a great tool for children to grow, learn, respect and love themselves and others.”
The move consists of two new books in the series, “Avi to the Rescue” and “Lenny and the Truck-Driving Dinosaurs,” which center around the two main characters of the fictional series.
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Apparel is also available. Branded backpacks, shirts, hoodies, hats, bibs, onesies, sippy cups, blankets, bags and more are available now at shop.tabtime.tv.
This is just the latest big business move Brown has made recently.
To date, Brown has completed 56 deals with Target, including product lines such as food, clothing and cookware.
Oddly enough, it wasn't that long ago that Brown said he was leaving millions of dollars on the table due to mismanagement.
“I was like, 'Okay, I'm going to go as big as I can and ask for a crazy amount of money and see what they say,'” Brown said. earn leisure time In a podcast last year, she detailed the conversations she had with brands before properly assembling a team to manage a constant stream of deal offers. “And they were like, 'Well, we can't give it to you all at once, but what if you break it up and do some other things throughout the year?'” And I thought, 'Okay.' I did not know. I didn't even have a lawyer at this point. ”
Now, Brown is enjoying the fruits of his labor. c
“We have always thought of Tab Time as more than just a children's show.
“At its core, it’s about helping develop kind, confident individuals, and it’s incredibly rewarding to bring the world of Tab Time to life and create new tools for growth.”