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As businesses navigate the digital landscape, data-driven tools are more important than ever for an effective SEO strategy. With evolving algorithms and a competitive marketplace, understanding and implementing the right SEO techniques can make a big difference. Considering that 75% of users don't scroll past the first page of search results, this statistic highlights the importance of high search engine rankings. So how can businesses ensure their SEO strategies are effective? What are some common pitfalls, and how can they be avoided? In this episode of Scale Sessions, hosted by MarketScale, B2B Voices host Daniel Litwin sits down with Christopher…
July 2026What is HIKE SEO? Revolutionizing the SEO process The first tool on the market that uses AI to optimize websites without having to log into a CMS, reducing SEO task times by over 50%, saving small businesses hundreds of hours of work. A budget of several thousand dollars.Improved SEOIt is an SEO platform that allows any small business website to reach the top of Google. Onsite OptimizerFirst-to-market tool Reduce the time it takes to make SEO changes by over 50% and simplify the process with integrated AI.This groundbreaking approach is the first step in Hike's mission to become the…
SEO (Search Engine Optimization) is the process of improving a website's visibility on search engine result pages (SERPs). When people search for products, services, or information related to your business, SEO helps your website appear at the top of search results. How SEO works Search engines like Google crawl and index billions of web pages using complex algorithms that consider many factors to determine a page's relevance and authority, including: Keywords: Words or phrases that people use when searching. Content quality: The value and relevance of the information on the page. Website Structure: How easily search engines can navigate your…
” Press Release, Orbis Research – This comprehensive report AI-powered SEO software market The report has been compiled after thorough observation and analysis of the numerous factors influencing regional development, covering economic, environmental, social, technological and political aspects relevant to the particular geographical area under study. To request a sample report, please visit https://www.orbisresearch.com/contacts/request-sample/6621906. This AI Powered SEO Software market research report comprehensively answers various important questions related to the AI Powered SEO Software industry, which includes: 1. Market Size: Assessment of the size of the AI-powered SEO software market.2. Market Growth: Analysis of the growth trajectory in the AI…
In this new article series, we focus on working with LLMs to scale your SEO tasks, and we hope to help you integrate AI into SEO to level up your skills. I hope you enjoyed the last article and understood what vectors, vector distance and text embeddings are. Now it’s time to flex your “AI knowledge muscles” by learning how to find keyword cannibalization using text embeddings. We start with OpenAI's text embeddings and compare them. model dimension price Note Text Embedding – ada-002 1536 $0.10 per 1 million tokens Perfect for most use cases. Text Embedding 3 Small 1536…
If you’re a content creator or run a brand’s YouTube channel, you probably want more people to watch your videos. Of course, creating great content is important, but did you know other factors within your video determine who sees it and when? Like most search engines and social networks, YouTube uses a variety of elements to determine the placement of your video in search results. YouTube SEO is all about optimizing these different elements to ensure your videos are shown to more people more often. If you’re ready to learn more about YouTube SEO, here are some proven tactics and…
In our series titled “SEO Made Easy,” industry experts share their insights on effective internal site linking to optimize both SEO and user engagement. Demonstrated through clear anchor text, a balanced number of links, and strategically placed internal links, these guidelines are intended to improve user navigation and site discoverability. SEO expert Martin Splitt explained that cleverly placed internal links can increase content visibility and streamline user experience, which can help search engines understand the relationships between web pages and improve a website's ranking. Splitt highlighted the power of internal links in driving visitor engagement, helping search engines understand a…
Google recently announced three key strategies to improve SEO and user experience by effectively implementing internal linking: In their “SEO Made Easy” video series, Google outlines their roadmap for successful internal linking. In the first strategy, Google encourages you to create links from important pages on your site to other pages, with the goal of increasing visibility and navigation, improving the user experience. The second strategy is link relevance and context. Google pinpoints the need to embed internal links naturally within your content to guide users to related information. This not only enriches your content, but also helps reduce bounce…
Google is constantly evolving, improving its algorithms and introducing new features. New AI Overview feature Subject to change SEOand not in a good way. Are these concerns substantiated? How will AI overlay (AIO) change the web? How can SEOs prepare for its impact and craft their Google AIO strategy? 5 Ways to Prepare Your Website for an AI Overview Refine your keyword research with qualitative analysis. Focus on delivering mid- and bottom-funnel content. Structure your content for feature snippets and knowledge graphs. Build your brand's reputation. Optimize your content and website to rank within the top 10 search engine results…
Search engine optimization is one of the key factors for any business looking to improve their online visibility. Staying up to date with the latest trends and techniques in SEO is crucial to give you the competitive edge you need in digital marketing. Whether you're completely new to SEO or looking to improve your skills, finding the right learning platforms is essential. From keyword research to content optimization to improving your site structure, an effective SEO strategy can make a big difference in your website traffic and conversion rates.Below are some of the most extensive websites to learn SEO. They…