The B&LLA 2024 winners were announced at a glittering awards ceremony held at the Royal Lancaster London.
Approximately 400 retailers, licensees and brand owners attended the Brand Licensing Community's annual social gathering hosted by Cally Beaton.
The grand finale of the awards ceremony was the Brand Ambassador Award, which was presented to Beanstalk's Senior Vice President of Business Development and Operations, Louise French, for her continued contribution to this dynamic field.
The winners of B&LLA 2024 are:
B&LLAS Rising Star Award (Sponsored by Licensing International): Oliver Gilding, Exclusive Brand Manager, Iceland Foods
Product award categories
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Best Brand Licensed Fashion Accessory or Lifestyle Product or Range (Sponsored by Lisle Licensing): Mr. Potato Head Collection by Anya Hindmarch
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Best Branded Licensed Food or Beverage Product or Range (Sponsored by Sanderson Design Group): McCormack & Company's Nadiya x Schwartz Recipe Kits and Seasonings
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Best Branded Licensed Health & Beauty Product or Range (Sponsored by Country Living/House Beautiful): Hawaiian Tropic Tropical Cooling Mist Collection by Designer Parfums
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Best Brand Licensed Adult Apparel Product or Range (Sponsored by Sarah Miller London): Coca-Cola Motosport Collection for Brand Alliance Primark
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Best Branded Licensed Gift Product or Range (Sponsored by the National Gallery): Keith Haring Collection at Caran d'Ache
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Best Brand Licensed Household, Kitchen and Tabletop Products or Range (Sponsored by Natural History Museum): Spode's Morris & Company Tableware
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Best Brand Licensed Children's Product or Range (Sponsored by Start License): Laura Ashley SS23 Collection (For Moms & Dads)
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Best Branded Licensed Electrical and/or DIY Product or Range (Sponsored by Golden Goose): Laura Ashley China Rose Appliances by MY VQ
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Best Branded Licensed Home Decor Product or Range (Sponsored by Pink Key Licensing): Dunelm Natural History Museum Collection
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Inspired Innovation Brand Licensed Product or Range Award (Sponsored by CAA Brand Management): House Beautiful Fitted Bedroom Furniture Collection by Homebase
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Sustainability Brand Licensed Product or Range Award (Sponsored by Products of Change): Kariuma’s Van Gogh Museum Sneaker Collection
Retail Award Categories
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Best fashion retailer for licensed brands (sponsored by Beanstalk): Primark
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Best Department Store or Licensed Brand Mixed Retailer (Sponsored by Metrostar): Boots
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Best Licensed Brand Supermarkets (Sponsored by The Smiley Company): Iceland
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Best Specialty Retailer of Licensed Brands (Sponsored by Brandgenuity): DFS
Real estate award categories
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Best Licensed Heritage or Institutional Brand (Sponsored by Brand Licensing Europe): Van Gogh Museum
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Best Licensed Lifestyle Brand (Sponsored by Spring Fair): House Beautiful
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Best Licensed Design-Driven Lifestyle Brand (Sponsored by Poetic Brands): Laura Ashley
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Best Licensed Food or Drink Brand (London Stationery Show): Baileys
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Best Licensed Fashion or Talent Brand (Sponsored by Seminar): Sarah Miller London
2024 Brand Licensing Ambassador of the Year (Sponsored by Brandcomply.com/Octane 5) Louise French, Senior Vice President of Business Development and Operations, Beanstalk