“We couldn't think of a better production team for this beloved and iconic brand than LuckyChap,” Lionsgate Film Group chairman Adam Fogelson said in a news release Wednesday. “They are great producers who choose their projects thoughtfully and carefully and come into Monopoly with a clear point of view.”
LuckyChap, which Robbie heads with her husband Tom Ackerley and Josie McNamara, was instrumental in the success of Barbie. After the company joined the production team, Robbie convinced Mattel and Warner Bros. of the film's great potential and the need for Greta Gerwig to direct.
The film grossed more than $1 billion at the box office last summer and became a pop culture hit. Fans flocked to movie theaters wearing pink and sparkly outfits to celebrate the film's release. “Barbie” won one Oscar in March for Billie Eilish's “What Was I Made For?” Winner of the Best Original Song Award.
“Monopoly is a great asset – a joke completely intended,” LuckyChap said in a news release. “Like all great IP, this game has resonated across generations and around the world, and we are thrilled to be working with the great teams at Lionsgate and Hasbro to bring this game to life. ”
Robbie and Lucky Chap are working on a project themed around toys and games. Last month, Robbie's production division announced a movie based on the popular video game “The Sims,” in which players lead simulated people through simulated lives. This game gained him a huge following in the early 2000s, and is still around today with various new renditions.
There was some speculation online that Robbie was carving out a niche as a game and toy movie writer, but since Barbie, her company has produced films such as Saltburn and My Old Man. He has worked on many works unrelated to games, such as “Us''.
The film, based on the capitalist board game Monopoly, is yet another attempt by Hasbro to turn its intellectual property into a box office success. So far, we've seen mixed results. Although the Transformers movies continue to be released and continue to attract millions of viewers, only one of his films (the spin-off) has been praised by critics. Similarly, the company's films Battleship (2012) and Power Rangers (2017), as well as films based on the board games Ouija and GI Joe, received harsh reviews and had middling box office returns. .
Following the success of “Barbie'' and its animated predecessor “The Lego Movie,'' Hollywood is turning its attention to toy-based movies. An “emotional, grounded, and gritty” story about Hot Wheels cars by J.J. Abrams (hints at Lens Flare) is already in development, as well as a film called Polly Pocket by Lena Dunham. There is also. And Vin Diesel already has a ticket to make Rock 'Em Sock 'Em Robot. Mattel has also teased films such as: deep breath — American Girl doll Barney, Magic 8 Ball, Major Matt Mason action figures, Masters of the Universe, Thomas the Tank Engine, Uno the card game, and Viewmaster eyeball toys.
It's unclear what the Monopoly movie will be like. The century-old board game is a mostly luck-based competition to win real estate, with the only recognizable character being the Monopoly guy in the top hat (or Rich Milburn, his penny-bag uncle) is. Zeb Foreman, Hasbro Entertainment's head of film, said the game “provides a great platform for storytelling opportunities.”
Director Ridley Scott told Vulture in 2010 that he had an idea for a Monopoly movie, “with big houses and funny top hats and things like that.” Hasbro rejected the idea and reworked it to feature a Donald Trump-like character having to work with a real estate mogul. “It's a question of greed,” he told Vulture. “…Greed is hopefully hysterically funny.”
Some have already theorized that the film will be an imitation of the game itself. “It's been too long and the ending will be revealed to him in an hour.” I have written Robert Colville “X”