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⚡️ Intro: images affect your performance, SEO, and cloud costs Images are a vital part of the user experience. However, if not managed properly, they can significantly impact your site’s performance. Poorly optimized images can lead to slow load times and high bandwidth usage, which can affect your site’s Web Vitals — key metrics Google uses to evaluate page performance. These metrics include Largest Contentful Paint (LCP), Interaction to Next Paint (INP) (that replaced the First Input Delay metric recently), and Cumulative Layout Shift (CLS). If your images are not optimized, you risk scoring poorly on these metrics, which can…
A Google representative confirmed with X (formerly Twitter) that while it can be blocked in Google News, there is no way to block content from appearing in Google Discover. The conversation was started by Lily Ray, who expressed concern about a common challenge where certain content doesn’t suit Google News or Discover, but performs well in organic search results. Ray said: “We have seen many situations with our publisher clients where it would be useful to prevent certain content from being crawled/indexed for Google News and Discover. However, this content often performs very well in organic search, so we don't…
In the complex world of digital marketing, Search Engine Optimization (SEO) have become the foundation for increasing online visibility and driving organic traffic to websites. At the core of any effective SEO strategy is obtaining backlinks from websites with high Domain Authority (DA). However, a disturbing trend has emerged, primarily in India and Pakistan, involving unscrupulous SEO specialists who exploit publishers of high DA websites by ordering articles with do-follow links to their sites, but fail to pay for these services. One such website is SS Marketing Solutionsordered SEO articles from our website herebut never paid for it. This article…
Search X is a cutting edge company founded in Charleston that can help South Carolina internet entrepreneurs get what they want – to rank highly on search engines like Google, Bing, Yahoo! and Safari. “The best way to describe our approach to communication is our motto: 'Your success is our success. We don't work for you, we achieve it together with you,'” says SearchX founder and CEO Lorenz Esposito. “Our collaboration process begins with an initial consultation with each client: we develop their SEO. [search engine optimization] Build your strategy with their input from the start. “Our role is to…
There is a scam going on in the Google Maps/Google Business Profile world. Your competitors may move their Google Maps pin to a new location, which could negatively impact your rankings. This has been happening for several months and is affecting many Google Business Profile listings. It's easy for scammers to make these kinds of changes. Suggest an edit Add features to your Google Business Profile and edit your location on the map. If your map pin moves to a new location, Google will think your business is no longer in its previous location, which can cause your rankings to…
See how Surf Lifters Media delivers great user experience and improved SEO through responsive web design.NAIROBI, KENYA / ACCESSWIRE / July 15, 2024 / Responsive web design has become essential as users increasingly access websites from different devices. With mobile devices now accounting for a significant portion of global internet traffic, the need for responsive web design has never been greater. Surf Lifters Media, a pioneering online marketing company, excels in creating responsive websites that deliver a seamless user experience across all platforms.The Importance of Responsive Web DesignResponsive web design improves SEO performance: Search engines prioritize mobile-friendly websites, which improves…
Don't miss any posts you'll loveWe post new articles every day…By subscribing, you'll receive a summary of the day's posts and ensure you don't miss out on the latest breaking news and exclusive content. The onslaught of artificial intelligence is causing major disruptions to the way content is created and perceived. Search engine optimization has undergone many changes, but one aspect that remains crucial to optimization is backlinks. According to 58.1% of SEOs, SERP ranking depends heavily on backlinks. With quality link building, this is achievable. In this article, we will share with you a detailed guide on the process…
In the ever-evolving field of search engine optimization (SEO), staying ahead requires not only a deep understanding of the fundamentals, but also a keen grasp of the latest tools and trends. As we move towards 2024, SEO specialists in the UK, US and Canada are leveraging advanced technology to produce better results. In this article, we’ll explore the most significant developments in SEO, focusing on the tools and strategies that are having a major impact. The move to AI and machine learning Artificial intelligence (AI) and machine learning (ML) are no longer just buzzwords in the SEO industry. They have…
In the wake of the AI revolution, any killer content strategy must put humans first, argues Richard George, head of organic performance at Wavemaker. Rapid developments in artificial intelligence (AI) have created the opportunity for content to be created at a scale and pace that exceeds human capabilities. By the end of 2024, data creation is predicted to reach 147 ZB (zettabytes), compared to 64.2 ZB in 2020, and 30% of content in large organizations will be synthetically generated. As AI-generated content explodes, the debate about the role of humans in content creation intensifies. I believe that human intelligence (HI)…
© Gizmodo Ahrefs or Semrush, which one to choose? Name a harder question – we’ll wait. Both SEO tools are extremely capable, offering bleeding-edge tools to boost your website ranking and online presence. We found that Semrush and Ahrefs are almost equally good. Both excel at keyword research, backlink analysis, site audits, competitive analysis, and many other aspects. However, in this Ahrefs vs Semrush comparison, there can only be one winner. The winner will be the service that wins the most rounds in this battle. To make it clear, our team of SEO experts has a long experience with both.…