April 24, 2024
update
Apple launches 'Made for Business' in select stores around the world
Apple introduces new series of Today at Apple programming for small business owners and entrepreneurs
Starting in May, a special Today at Apple series titled “Made for Business” will give small business owners and entrepreneurs free access to learn how Apple products and services can support their growth and success. provide an opportunity. Led by small business owners, this session will help these organizations build their businesses by leveraging Apple products, including iPhone, iPad, and Mac, and features such as Apple Business Connect, Apple Business Essentials, and Tap to Pay on iPhone. Focus on your resources and how you use them. , reach customers in new ways and move your organization forward.
“At Apple, we know that small businesses are the backbone of our local communities, which is why we're constantly innovating to help them every step of the way,” said Apple's senior vice president of retail. Deirdre O'Brien said. “Our retail stores offer exclusive Apple features, including community and educational sessions, free Today at Apple programming, and ongoing support from in-store experts who help small businesses find the perfect technology to power their operations. We offer an experience of
“Business” programming
Kicking off with National Small Business Week in the U.S., Today at Apple will offer six “Made for Business” sessions throughout May in Chicago, Miami, New York, San Francisco, and Washington, D.C., with continued availability in select stores around the world. The program will be held. Throughout the year. Led by small business owners with diverse and unique stories, this session will focus on how Apple products and services have helped their businesses succeed.
One such business is Mozzeria, based in Washington, DC. Mozzeria is a Deaf-owned pizzeria founded with the mission of providing our customers with a warm, memorable and visually appealing experience of Deaf culture. In a session at the Apple Carnegie Library, Theodore Miller, Mozzeria's national operations director, will demonstrate how restaurant staff is leveraging Apple's accessibility features to break down barriers and power their business. .
“Building a truly inclusive and community-driven business requires a focus on putting people first. That means adapting technology and practices to be more accessible. “Apple innovation is key to increasing efficiency and connecting with our customers,” said Miller. “Whether you use Dictation on your iPhone or iPad to convert audio to text in the Notes app or enable live captioning on your phone, Apple tools bridge the communication gap and help you in today's fast-paced world. It helps us set high standards for our business.”
Resources for business
At the Apple Store, we have a dedicated business team known as Business Pros and Business Experts who help small businesses through every step of their growth. Whether you're a business owner looking to learn which products and services are right for your team or interested in expanding your use of Apple's tools, business professionals can help you find personalized solutions. We can help you select, facilitate easy purchasing and shipping, and help small businesses set up. Apple resources include:
- apple business connectis a free tool that allows businesses of all sizes to customize how they appear to more than 1 billion Apple users across Apple Maps, Messages, Wallet, Siri, and other apps. Business Connect allows businesses to manage their information directly with interactive Apple Maps placecards. This includes creating custom he-to-action links that direct users to your company's website or platform of choice, making it easy for customers to place orders, reserve a table, and more. From the place card.
- Apple business essentials, device management, 24/7 support, and cloud storage in one complete subscription. A business owner can easily manage her Apple devices within the organization and scale up as the organization grows.1
- Tap to pay on iPhone, which provides businesses with an easy, secure, and private way to accept contactless payments in person. This includes contactless debit cards, credit cards, Apple Pay, and other digital wallets, using only your iPhone and partner-enabled iOS apps. No additional hardware or payment terminals required. Tap to Pay on iPhone uses iPhone's built-in features to keep your business and customer data private and secure.2
Apple's technology is built into the structure of a small business, allowing design and manufacturing company Sock Club to grow from a small subscription service to a custom textile company.
“We're excited to be in a period of rapid growth, and Apple is a key enabler,” said Noah Lee, co-founder of Sock Club.
This small business uses Business Essentials to remotely deploy and configure all of its Apple devices from Texas to North Carolina, freeing its team to focus on business rather than technical support.
Max Williamson, Vice President of Customer Success and Strategic Partnerships at Sock Club, said: “Apple Business Essentials provides a platform to scale your business operations, making onboarding a new employee and setting up his new Apple device quick and easy.”
Dedicated in-store teams and business-specific tools are just a few of the ways Apple supports businesses of all sizes, in every region of the world. No matter where your business takes you, Apple has the tools to help.
Available year-round, Today at Apple also offers sessions for business teams and colleagues through group bookings. Businesses can get started with new devices, explore new skills and tools with dedicated experts, and discover what Apple's latest products can do for their business. Participants can sign up at apple.com/today/groups.
- Apple Business Essentials is available as a subscription for U.S. businesses
- Tap to Pay on iPhone is currently available in Australia, Brazil, France, Netherlands, Taiwan, Ukraine, UK, and US.
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