About the webinar:
In today's digital environment, establishing your website and content as a trusted and authoritative source of information is paramount. Tiered SEO Authorship – A powerful strategy that connects content and its creators to improve search engine rankings and solidify your brand authority.
At Our-Hometown, we understand that authors play a critical role in your online success. That's why we developed such a robust author profile page for our customers' websites. Let's take a closer look at the benefits of SEO and how these pages can establish your business as an industry leader.
There are two aspects to an author profile: 1) SEO boost, increasing your authority and expertise. 2) Links to other articles by the author improve the reader experience.
Key SEO benefits of author profile pages:
- Improvements in EEAT
- Improved visibility
- Author rank
- Establishing thought leadership
*For editors, publishers, and anyone creating digital content*
About the presenter:
matt larson He is President and CEO of Our-Hometown.com and has proudly served the newspaper industry for 12 years. His company provides a customized WordPress-based platform that allows newspapers to monetize their content online. Their mission is to help community newspapers develop digital business models using tools for better storytelling and more efficient local news production. Larson leads his monthly virtual conference series, interviewing newspapers across the country about how to leverage digital to grow their readership. He is also the publisher of his series “Today in News Tech,” a weekly blog and video/audio podcast where he discusses technology tips, marketing strategies, and industry news.
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