Edgar Cervantes / Android Authority
Let’s be honest: SEO isn’t the most glamorous use of AI. It's not about making breakthroughs in research, running a smart home, or producing wild images. But if your business needs to attract Google search attention to succeed, these AI tools can help you carve a niche in a very tough field.
The best AI tools for SEO
You'll notice that the running theme here is writing. All SEO tools use AI in the old-school sense, but perhaps what's coming here is ChatGPT-style generative AI. Within the context of SEO, the best application of generative technology will most likely be in writing, but it can also handle tasks such as brainstorming and keywording.
jasper
In addition to SEO, Jasper has been described as the “AI co-pilot” for marketing teams, handling everything from emails and blog posts to social media. In writing, you can define aspects such as tone, branding, and product positioning, including a custom voice and style to guide him. There are also a number of potential integration options, from Google Chrome to Google Docs to Grammarly.
There are project management, publishing, images, and SEO components, too many to cover here. It supports over 30 languages and can also switch between different AI models, which can be a lifesaver if one engine becomes overwhelmed with online traffic or produces strange results.
Once the trial period ends, a single-user subscription starts at $49 per month or $468 per year. Those costs jump to $69 per month or $708 per year for the Pro plan, which is needed for things like collaboration. Signing up for the business tier requires a discussion with the Jasper sales team.
originality.ai
Originality.ai may seem like the opposite of an SEO tool at first, as its main purpose is to flag AI content, spot plagiarism, and fact-verify it. However, the ethical use of SEO includes accurate and original material compiled by human writers, ensuring that competitors are not stealing or lying (intentionally or not). If you find out, you may be able to gain an advantage over your competitors. In the long term, Google may devalue purely AI-generated content within its search results. There are also some SEO-related benefits here, including the ability to evaluate the readability of your content to improve rankings.
What's unusual about this tool is its pricing model. If you wish, you can pay a one-time fee of $30 and get him 3,000 credits. Each credit can be used to scan 100 words for plagiarism or AI or 10 words for facts. Readability scanning is also available, but you must upgrade to a $14.95 monthly subscription to access options such as API, file upload, URL or full site scanning. You get 2,000 credits per month with this arrangement, but you can also buy more for 1 penny per credit.
scale nuts
Scalenut is similar to Jasper to the point where it is referred to as the “AI co-pilot” for your SEO content. This tool takes you from the planning stages of your SEO marketing to researching topics and keywords, writing on-brand text, and enhancing it with optimization and analysis. It has built-in plagiarism and fact-checking features.
Scalenut has the potential to be your one-stop shop for online marketing, but be wary of its promise that you can generate an entire blog post in under 5 minutes. Realistically, this only allows you to create a first draft. You definitely need to have a human look at it to fix any issues and add your original touches. The same can be said for tools like Jasper, but it's important to emphasize here.
Scalenut plans start at $228 per year or $39 per month. You must pay for one of the higher tiers to unlock full functionality, including an unlimited limit of AI-generated words.
copy.ai
Copy.ai supports advertising, social media, blog posts, as well as content summaries, product descriptions, and more. In fact, you can check these descriptions by accessing your e-commerce dashboard with language translation options and product-specific email chains. Similar to Jasper, you can define positions, create voice and style guides, and switch between multiple AI models. His SEO workflow can spit out dozens of optimized posts in minutes, or set up a calendar to space out your content.
A key selling point is its pricing model. It's completely free if you fly solo, but if you talk to a chatbot he's limited to 2,000 words and only 200 credits available for tasks like content generation and web scanning. A Pro subscription costs $49 per month or $432 per year, but covers 5 users, fully unlocks chat, and increases to 500 credits per month. There are two more plans above that, and the top plan is Enterprise. This gives you unlimited users and dedicated AI training, but costs will need to be negotiated.