Intel unveils AI-driven solutions to revolutionize the Olympic and Paralympic experience like never before
Paris, April 17, 2024–(BUSINESS WIRE)–Today, Intel announced plans for the Paris 2024 Olympic and Paralympic Games. Enabling AI everywhere, Intel brings artificial intelligence technology powered by Intel processors to the world's biggest stages. Intel is the official Worldwide AI Platform Partner for the Paris 2024 Olympic and Paralympic Games, powered by Intel hardware and software that will enable next-generation engagement for fans, organizers, athletes, and viewers around the world. Introducing new and innovative AI experiences.
Key AI implementations include:
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An immersive sports experience where fans can experience innovative technology used to measure athletic performance.
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The first Olympics to showcase an end-to-end 8K live streaming experience.
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Advances in universal accessibility at selected Olympic and Paralympic facilities.
“The Olympic and Paralympic Games are the world's biggest showcase for the best athletes to push the boundaries of possibility and achieve things you never thought possible,” said Intel Olympic and Paralympic Games Secretariat. said Sarah Vickers, leader of “This summer, Intel will accelerate our mission to bring AI to life everywhere with Intel solutions at Paris 2024, delivering immersive and interactive content to millions of people around the world at the Paris 2024 Olympic and Paralympic Games. We demonstrate the powerful potential of technology and AI to create experiences.”
Paris 2024 is set to be one of the biggest events ever held in France, with nearly 15,000 athletes, millions of spectators, and billions of viewers worldwide across terrestrial television and digital platforms. Viewers gather. The International Olympic Committee (IOC) plans to incorporate Intel AI Platform technology across its three main areas of Olympic and Paralympic experience:
Unprecedented on-site immersive AI experience
On the ground in Paris, AI applications powered by Intel processors and software solutions will demonstrate the technology's potential to benefit athletes, coaches and spectators leading up to and during the Olympic and Paralympic Games.
Intel creates an AI-powered interactive fan activation that takes audiences on a journey to become an Olympian. Intel's AI Platform Experience, trained on Intel® Gaudi® accelerators, running on Intel® Xeon® processors with built-in AI acceleration, and optimized with OpenVINO™, collaborates with Samsung to deliver AI and computer vision Use to analyze athletic drills and adapt them to each practice. Profile of participants in Olympic competitions.
Intel technology is also driving increased accessibility for visually impaired people during the Paris 2024 Olympic and Paralympic Games. We leveraged AI built on Intel Xeon to create 3D models of both the Team USA High Performance Center in Paris and the International Paralympic Committee Headquarters in Bonn, Germany. , enables indoor and voice navigation via a smartphone app.
Innovative 8K Live OTT Broadcast Workflow Delivery and Tailored Viewing for Fans
Paris 2024 will be the first Olympics to showcase an end-to-end 8K live streaming experience leveraging Intel Offers. Powered by the latest Intel pixels” (48 Gbps RAW). Translates to 40-60 Mbps delivery in milliseconds using the VVC standard. 8K over-the-top (OTT) signals are delivered to selected locations around the world in just seconds to the latest Intel-based PCs and laptops connected to 8K TVs. This paves the way for viewers around the world to enjoy future Olympic games through a high-definition live streaming experience with the highest broadcast-grade quality.
AI automation allows broadcasters to deliver more customized digital content to viewers faster than ever before. Olympic Broadcast Services' automatic highlight generation, trained on the Intel® Geti™ platform, streamlines production and editing by packaging customized highlights across multiple disciplines and instantly delivering them to fans.
Protecting the Olympic legacy
To continue the legacy of the Olympic Games, neural object cloning transforms the videos in the Olympic collection into 3D digital artifacts. Developed by Intel's Emergent AI Lab, this solution allows the Olympic Museum to bring parts of its collection into an interactive digital environment where viewers can rotate pieces of Olympic history as if they were holding them in their hands. Tested to allow you to explore.
Intel continues to develop and deploy new implementations of AI technology in the lead-up to the Olympics, with additional activations expected in the coming months.
Inter's Olympic and Paralympic legacy
Intel has a storied history of innovation at the Olympic and Paralympic Games, accelerating the deployment of 5G, VR, drones, and AI technology platforms to improve the experience. This began with the 2018 Winter Olympics in PyeongChang, highlighted by an unforgettable display of Intel® Shooting Star™ drones, and continues at Tokyo 2020, when Intel® Premium Drones will be used to symbolize global unity after the pandemic. I took off into the sky. Intel also introduced his 3D athlete tracking and VR training in 2020, and helped enable his first live broadcast over 5G at the 2022 Beijing Olympics.
“Our partnership with Intel will enable emerging technologies powered by artificial intelligence to reshape the world of sport for spectators, athletes, IOC staff and partners,” said Hilario Corna, Chief Information Technology Officer of the International Olympic Committee. “It pushed us into a realm where we can do that.” . “Intel has enabled us to deploy AI faster than ever before through our AI-powered solutions.In Paris 2024, our collaboration with Intel will create an Olympic experience like never before. It will embody a common commitment to building a better world through sport.”
The 2024 Paris Olympics will be held from July 26 to August 11, 2024, and the Paralympic Games will be held from August 28 to September 8, 2024.
About Intel
Intel (Nasdaq: INTC) is an industry leader, creating world-changing technologies that enable global progress and enrich lives. Inspired by Moore's Law, we continually strive to advance semiconductor design and manufacturing to address our customers' biggest challenges. By embedding intelligence in the cloud, network, edge, and all types of computing devices, we unlock the potential of data and transform business and society for the better. For more information about Intel innovation, visit newsroom.intel.com and intel.com.
Statements in this document that refer to future plans or expectations are forward-looking statements. These statements are based on current expectations and involve a number of risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements. Please refer to the Company's most recent earnings releases and SEC filings at www.intc.com for more information on the factors that could cause actual results to differ materially.
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