Generative AI is all the rage right now and everyone is flipping ChatGPT.
What does generative AI do? It produces content.
So if you're involved in content creation for a law firm, are you in a bunker right now?
Not necessarily — because at least Adam Koslov of master content Join us on the Non-Eventcast podcast to talk about what AI means for the future of content marketing for law firms.
Let's start with the most basic question. How do copywriters feel about AI? (4:56)
Next, we discuss how AI can help law firms (11:53), including streamlining business processes (16:38).
Next, Adam discusses how AI can limit lawyers trying to think of new strategic paths (20:52) and how creativity can be applied to all aspects of business management, even when AI helps. He still talks about starting with humans (22:21).
After all, lawyers' creative thinking skills are invaluable in content marketing and social media (23:09).
If you want to learn more about how AI can support your marketing strategy and how to leverage vendors in this new environment, this episode is for you.
Please feel free to check it out as well. CRM buyer guide Check out non-events for the latest resources to improve your business development efforts. (Non-events are supported by vendor sponsorship.)
Jared Correia, a consultant and legal technology expert, hosts “Non-Eventcast,” the “Above the Law” non-event featured podcast for technology-confused lawyers.