I scorched in the sun and bled on the factory floor. The experience left me with scars and calluses on my body. I'm a blue-collar bookseller.
I am now a book stockist. The blue-collar work ethic from my roots is still there, but books are also in my blood. I may not have to wake up before dawn like my truck driver father, but the days are long and the nights are too short.
i own the book store with my wife. Running a small business is not an easy way to make a living. It takes guts and skull sweat. I am also a writer; published authorBut putting your work in people's hands is often more difficult than working short shifts. *
Getting promoted isn't easy.that's why i like DIY Book Promotion: How to Find Readers Without Spending Money by Dan Klefstad. Dan is a long-time veteran of the broadcast industry.
Dan uses his media experience to teach writers interview tips, the best ways to get reviews and autograph sessions, and how to use social media. I know what he writes will work because he pitched it to me.
work independently book store, I hear a lot of pitches from a lot of writers. Most of them are not very good.to be indie authorHe has unique insight from both sides of the mound.
Dan was working on a campaign for a vampire novel when he sent the following email to the store: fiona's guardians. The pitch was simple.He wrote an article like this independent bookstore day For independent bookstores to share. I have an indie bookstore so I shared it with you.
Dan is a master Social media. He asked for photos of booksellers holding his books and promised to share them on social media and tag the store.
I'm always looking for inexpensive and fun ways to promote my business. Bookand many of my customers love a good vampire novel.
I love cats, but I also love the Internet. I took a photo of the bookstore cat with the book. fiona's guardians. It was such a great shot that Dan's social media exploded.he also used that photo DIY book promotion As an example.
This book is short at only 44 pages. Who wants to read a long book about promotions? Dan could easily have quadrupled the time and tripled the cost, but Dan kept his advice straightforward and cheap. This book is only $6.99, but it's worth it.
Dan also has a short chapter about licking wounds. If you put yourself out there, you will be rejected. Booksellers will say no. Book festivals will be rejected. Schools select different authors to visit.
If you are rejected, it will make you stronger. Pitch reviewers and pitch news editors pitch a variety of events. If you keep writing despite criticism, you will find an audience.
This book doesn't cover everything, but it will help you get started. This is practical advice that works for Dan. We know that because thousands of books have been published. It's hard to stand out, but I bought his book. Go out and promote it now!
*Short shift: When I worked in a factory, it meant being back at work within 8 hours.Example: Finish work at 11pm and return to work at 7am.