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AbstractA strategic approach is needed. Configurable content simplifies AI and search engine indexing and improves query response.Audience insight is key. Deep understanding of audience queries powers AI and search optimization.The flow of experience is important. Mapping the information search experience helps structure content in a way that's suitable for AI.If you’re not yet convinced that a structured content approach is the best way to deliver omnichannel and personalized content experiences at scale, the rise of AI (and its impact on AI-powered search and SEO) could change that. SEO is currently experiencing one of its biggest disruptions ever with the advent…

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Though split roughly evenly between die-hard Gizmo fans (many of whom were clad in band merch and more elaborate magician and dinosaur-like costumes) and the entire population of the Shacklewell Arms smoking area, the crowd was there from the start, with a heartening early turnout to see Brighton four-piece The New Eves play on that very venue's stage. As you'd expect from this unique newcomer, their performance is mesmerizing, incorporating contemporary dance, eerie three-part harmonies and a wide range of instrument rotations that would easily fit into the context of this intimate tent as well as any stone circular summoning…

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Generative AI healthtech company TORTUS engaged The SEO Works to manage both their SEO and PPC approach. TORTUS’ flagship product, OSLER, listens to clinician-patient conversations and seamlessly interacts with any Electronic Health Record (EHR) system to automate the clinical documentation process, including pre-chart summaries, consultation notes, test requests and coding, for final clinician approval. The tool was designed to reduce clinicians' administrative burden, address increasing burnout, and free up their time and ability to provide high-quality patient care. As a new and fast-growing business in the emerging field of AI, there was a huge opportunity to solidify its position in…

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Approximately 2,500 technical documents detailing the nuts and bolts of Google's ranking algorithm appear to have been leaked. If the documents are genuine, they offer an unprecedented glimpse into the workings of the internet's most popular search engine. This is also a huge mistake, as Google itself claims to have published the documents on GitHub before deleting them. However, nothing published on the web disappears overnight, and the documents have been archived elsewhere for posterity.The leak provides an interesting opportunity to compare how Google actually ranks search results with the various claims the company has made about its largely mysterious…

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Approximately 2,500 technical documents detailing the nuts and bolts of Google's ranking algorithm appear to have been leaked. If the documents are genuine, they offer an unprecedented glimpse into the workings of the internet's most popular search engine. This is also a huge mistake, as Google itself claims to have published the documents on GitHub before deleting them. However, nothing published on the web disappears overnight, and the documents have been archived elsewhere for posterity.The leak provides an interesting opportunity to compare how Google actually ranks search results with the various claims the company has made about its largely mysterious…

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Internal Google documents have revealed the secret algorithm that powers the world's most popular search engine. The more than 2,500-page document was accidentally published by Google on GitHub on March 27 and then removed on May 7, before being indexed by a third-party service, reports The Verge.The leaked “Google API Content Warehouse” documents contain detailed information about the factors and components that affect search results, providing valuable insights for those involved in search engine optimization (SEO) and digital marketing. Rand Fishkin, co-founder of software company SparkToro and a seasoned SEO expert, made the documents public.SEO experts who analyzed the leaked…

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When you're desperate to grow your hair out, you might be tempted to try anything.But hair experts warn of some common misconceptions that don't actually do anything to improve your hair's length or volume, as well as mistakes that could make the situation worse.Trichologists debunk common hair growth myths that don't actually do much for your hair.Credit: GettySophia Emmanuel warns against the myths and the DIY approach.Credit: Sophia EmmanuelSocial media is full of tips, tricks and hacks to boost hair growth, but not all methods are backed by experts. Trichologist and hairdresser Sophia Emmanuel told the US Sun there are…

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Gardening can be quite expensive, especially when you consider the fertilizers and products needed to keep plants alive.But one woman has shared a low-cost trick that will get rid of weeds almost instantly.Kate Ling, who goes by the username @yourmategingerkate, shared the hack with her 394,000 TikTok followers.She said: “Stop spending a lot of money on toxic herbicides because we will soon have non-toxic ones.”The 42-year-old said all you need is an empty spray bottle, white vinegar, table salt and dish soap.Even better, the solution costs less than a pound, so you won't have to spend a fortune, and if…

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My mother instilled in me the value of a university environment that fosters creative thinking and promotes learning through self-exploration and inquiry rather than a rigidly prescribed approach. I looked to universities abroad where a project-based, research-led approach would give me the flexibility to customise my academic journey with additional streams of my choice. Australian universities seemed a perfect fit for these ideals, so I decided to pursue a Bachelor of Medicine (Minor in Philosophy) at Macquarie University, Australia. This past year and a half journey at Macquarie University has been a period of great personal and professional growth for…

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Several leaked Google documents on SEO suggest that the company isn't being honest about its practices. Google has not said anything about the authenticity of the documents and has yet to officially respond to the leaks. Google's official SEO documentation has been circulating online, totaling over 2,500 pages and describing over 14,000 key ranking features. The leak has raised many questions about whether the company is being honest about how websites are ranked in Google search results. Black box In general, Google's communication about SEO is very limited. The entire system is a black box, and journalists, researchers, and SEO…

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