samsung overtook apple In the first quarter, it became the world's largest seller of smartphones.
According to an independent analyst firm, Samsung shipped 60 million units in the quarter to reclaim the No. 1 spot. canaris he said on Tuesday (April 30). press release.
Apple fell to second place with 48.7 million units shipped.according to the release.
Canalys said updates to Samsung's A-series smartphones and early premium products led to increased shipments in the first quarter. The company added that headwinds in Apple's core markets contributed to the double-digit decline.
“Samsung's S24 launch reflects a pivotal moment in the company's AI and premium strategy and has the potential to reshape the industry.” Sanyam Chaurasiasaid a senior analyst at Canalys in a release. “Compared to last year's S23 release, Samsung launched the Galaxy S24 a month earlier and shipped 13.5 million units. This represents a 35% year-over-year shipment increase compared to its predecessor in the first quarter. It has increased.”
Shaurasia added: Galaxy AI This has contributed to the strong performance of Samsung's smartphone products and is likely to continue to increase the company's competitiveness, and “suggests a broader shift in the smartphone industry towards AI-driven innovation.” “We are doing so.”
Apple saw it Smartphone sales In China, the economy plummeted to its worst performance since the start of the pandemic in 2019. study of counterpointBloomberg reported that Apple has fallen to third place in the Chinese market.
reported It turns out that the latest iPhone release is not selling as well as before. version, Partly due to economic pressures and competition from other countries huawei.
Canalys reported in a press release on Tuesday that the global smartphone market grew 10% year over year in the first quarter, reaching 296.2 million units.
Market performance exceeded expectations Ten difficult quarteraccording to the release. The company attributes this spike to a refresh. vendor portfolio Macroeconomic stabilization in emerging markets.
Looking ahead, Canalys said in a release that it expects generative AI to become a key element for all players in the smartphone ecosystem.
“The evolution of on-device AI solutions for smartphones relies heavily on strategic alliances between brands, chipset providers, and software companies,” Chaurasia said in the release. “Vendors will seek open collaboration with industry leaders to deliver unique and personalized AI solutions to end users.”