Crafty Panda launches in US and Canada, marking new partnership between digital content pioneer and TCL's flagship streaming service
Vilnius, Lithuania, April 25, 2024 (Newswire.com) –
Digital content creator Bored Panda partners with flagship streaming service TCLtv+ This was brought to you by leading consumer electronics company TCL for the launch of the Crafty Panda FAST channel in the TCLtv+ Do-It-Yourself (DIY) category. Crafty Panda is already a popular destination for DIY enthusiasts, with over 80 million followers and 50 billion views across social media platforms, and is home to hundreds of his FAST channels. Join his growing library on TCLtv+. His appearance on TCLtv+ in the US and Canada provides viewers with new and convenient entertainment options, showcasing his wide range of creative DIY ideas and projects.
“This partnership will allow our millions of existing fans to discover Crafty Panda on new platforms, while also allowing us to reach an even wider audience with Bored Panda’s flagship DIY video content.” said Tomas Banišauskas, Founder and CEO of Panda. “We are thrilled to work with TCL to inspire even more people in the U.S. and Canada to unleash their creativity and fight boredom.”
“Our partnership with Bored Panda expands our diverse library and gives us the opportunity to reach an even wider audience in the DIY category. We are excited to offer immersive content,” said Catherine Zhang, Vice President of Content Services & Partnerships at TCL.
Bored Panda and TCLtv+ will collaborate on promotional activities to increase viewership of the new FAST channel. Crafty Panda content will also be available as video on demand (VOD), offering his TCL device owners in the US and Canada his library of DIY tips and everyday hacks.
TCLtv's rapidly expanding free service currently includes over 300 FAST channels and growing, with major and independent channels including FOX, Scripps Media, Fremantle, NBCUniversal, Sony, Lionsgate, FilmRise, and Banijay. Includes thousands of premium movies and TV series from studios.
About Bored Panda
Bored Panda, a global media and entertainment company, produces content in 16 languages for audiences of all ages. That portfolio includes the boredpanda.com website and social media channels such as his Crafty Panda and Gotcha! Committed to fighting boredom around the world, the company achieves 60 billion video views annually.
About TCLtv+
The TCLtv+ app is TCL's exclusive ad-supported streaming service that provides North American consumers with access to a wide range of entertainment, news, sports and lifestyle programming. The highly curated content provided by TCL offers viewers the next generation of television viewing with a broader and more dynamic library of streaming channels. This growing service currently includes more than 325 FAST channels and growing, and includes thousands of premium movies and TV series. Currently available on Google TV, it will soon be available on all TCL Connected TVs in the US and Canada.
Source: Bored Panda