IAAPA, World Association of Attraction Industryhas shared some of the key highlights from this year's IAAPA Expo Asia 2024 ahead of the event, which will be held from May 27th to 30th in Bangkok, Thailand.
EventThemed “Shape Your Evolution at IAAPA Expo Asia: Evolve your business into a major market player,” the event will bring together entertainment professionals and industry leaders from around the world to explore the attractions industry in Asia. Explore future trends and current conditions. Asia and the world.
trend The fast-paced attractions sector is constantly changing, presenting both opportunities and challenges. To effectively traverse an ever-evolving landscape, all aspects of an amusement park must be flexible and creative. This includes everything from improved technology to changing consumer preferences.
IAAPA will present these at IAAPA Expo Asia 2024, to be held at the Queen Sirikit National Convention Center in Bangkok, Thailand, under the theme “Shaping Evolution at IAAPA Expo Asia: Evolving your business into a leading market player.” We will tackle these issues head-on. The expo's educational sessions will allow attendees to gain critical insights from the region's top executives and experts who have successfully navigated these difficult waters.
EDU session at IAAPA Expo Asia 2024
Sessions will cover a wide range of topics including diversifying revenue strategies, product and food trends, staff development, and improving the visitor experience. This is a unique opportunity for participants to learn from industry experts and gain the know-how to move their companies forward.
Educational sessions at this year's expo can be divided into five main categories:
1. Professional development and industry insights
Through these sessions, participants will gain the skills needed to advance in the attractions industry and gain a deeper understanding of the global context in which the industry operates. A thorough understanding of the trends and obstacles impacting the Asia-Pacific market will be provided across multiple sessions, as well as insights into numerous operational areas and best practices across various roles. Perfect for helping CEOs and executives make informed strategic choices.
2. Excellent operability and maintenance
These in-depth seminars provide important insights to participants and improve their understanding of safe and effective amusement park and attraction management. They explore the intricacies of subjects such as value engineering, including the stages and calculation techniques involved, and how careful maintenance procedures can deliver significant cost savings, greater value, and long-lasting results. Focus on efficient methods of asset management and maintenance planning. We aim for long-term success with safety first.
3. Guest experience and service
Participants will also be able to participate in workshops aimed at improving the visitor experience and managing visitor expectations. They will learn strategies to improve operational excellence through impactful communication, frontline employee empowerment, and feedback to create experiences that last a lifetime.
In addition, sessions will also delve into important topics such as emergency preparedness and crisis management, providing participants with the coordination skills needed to respond appropriately in the event of a disaster and keep visitors and employees safe. .
4. Earnings diversification and business strategy
These thought-provoking sessions explore cutting-edge techniques for increasing profitability and diversifying your income sources. Attendees can find creative ways to increase the revenue generated by attractions beyond ticket sales by leveraging opportunities in gaming, food and beverage, retail, and rental services.
You can also learn how to leverage popular intellectual property (IP) to your advantage and build strategic partnerships with well-known international brands to build deep emotional bonds with your visitors.
5. Technology and innovation
These sessions will explore how technology is transforming several industries and cutting-edge technologies such as predictive analytics and personalized content creation that have the potential to completely change the way guests interact with brands. We will examine the development of A special discussion will also examine how artificial intelligence (AI) is transforming customer interaction, customization, and efficiency, and its impact on the sector.
EDUTours at IAAPA Expo Asia 2024
In addition to educational programs, IAAPA Expo Asia 2024 will also offer special 'EDUTours', giving visitors a rare opportunity to see behind the scenes of Thailand's amusement parks and water parks. These excursions take participants on a journey through some of Thailand's most famous parks, giving them an up-close look at effective operations in action and exclusive insights from park executives. It provides an immersive educational experience that goes beyond theory.
By joining EDUTours, participants will gain an in-depth understanding of park operations, guest attraction and retention strategies, and the challenges these companies face due to their specific locations and target markets. Blending education, discovery, and direct connections with industry insiders, this unique learning opportunity provides participants with critical insights they can use in their own business endeavors.
Registration is now being accepted
“IAAPA Expo Asia 2024 It's not just an event. It's a great opportunity for learning, networking and growth,” he said of IAAPA.
“By registering for educational sessions and EDUTours, participants will gain a significant advantage in navigating the ever-evolving landscape of the attractions industry. The insights gleaned from them are not only relevant but also practical. It provides actionable strategies that can be applied to a variety of businesses within and beyond the attraction industry.”
Click to register here.