And with one-third (36%) saying they already have at least one unfinished project underway, the public is now using their extra 24 hours to start or finish DIY exploits. We are being asked to bring back leap days.
Four in five (80%) people admit they are interested in improving their home, but almost two-thirds (64%) doubt whether they are capable of doing so.
When asked about their motivations for restarting a project, the most common response was “to spend more time” (25%), followed by clear step-by-step instructions (23%), high-value products (21%), and The response will continue. access to resources (17%) and support from family and friends (14%).
When you ask why projects are paused, the number one reason is that more time is needed, followed by cost.
So, to encourage Brits to use this important extra day as a 'You Can Do It' day, B&Q, which commissioned the research, is offering 10% off on 29 products..
A B&Q spokesperson said: “We know that 64% of people have doubts about doing DIY projects. Our new research shows that a lack of time prevents people from starting or completing DIY projects. We want to help people get started on their DIY projects, so we're launching our first “You Can Do It” day.
“With an extra day this year, there’s no better reason to tackle that project you’ve been brewing for months.
“When products and advice are readily available, it becomes easier to overcome that doubt and believe that you can do it.”
The most common DIY tasks on to-do lists this year include painting and decorating walls and ceilings (51%), gardening and yard maintenance (43%), and ongoing repair and maintenance jobs (38%) This is a project.
Today only (February 29), B&Q is offering 10% off 29 products to motivate you to turn Leap Day into a 'You Can Do It' day.